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A collection of 5 posts

Playoff Passion: How the Lightning, Jets, and Stars Are Engaging Their Communities

Playoff Passion: How the Lightning, Jets, and Stars Are Engaging Their Communities

Explore how the Lightning, Jets, and Stars are turning playoff passion into purpose with fan-first initiatives that unite communities on and off the ice.

Toronto Maple Leafs Women's Game Night: A Celebration of Women in Hockey

Toronto Maple Leafs Women's Game Night: A Celebration of Women in Hockey

The evening was dedicated to celebrating women in hockey, featuring panels, giveaways, and appearances from female hockey players. In this article, we’ll highlight the key promotion pieces from the night and suggest ways to enhance the experience for next year.

Celebrating Women's Sports at the PWHL Battle on Bay Street

Live Sport Events

Celebrating Women's Sports at the PWHL Battle on Bay Street

This past Saturday, I attended the 2nd Battle on Bay Street at Scotiabank Arena, where the Toronto Sceptres hosted the New York Sirens in front of a sold-out crowd of 19,102. The game was fast-paced and exciting, with six goals scored between the teams and the hometown Sceptres coming

Puck Drop on Purpose: Unveiling NHL Partnerships Driving Change

Puck Drop on Purpose: Unveiling NHL Partnerships Driving Change

The puck has officially dropped for the 2024-25 NHL season, and with it comes an exciting mix of purpose-driven partnerships across the league. Welcome back to the Purposeful Partnerships Report—your weekly source for insights into impactful collaborations within the sports industry. In this edition, we'll highlight initiatives

Predicting Utah Hockey Club's Year 1 Partners

New Team Partnership Predictions

Predicting Utah Hockey Club's Year 1 Partners

The aim is to identify potential partners for the new team and determine which ones would be ideal for integrating purpose-driven partnerships during the team's historic inaugural season.